At the end of October, our client hosted a fair booth at the world renowned competition amongst chocolatiers and patissiers. 60 000 visitors, 20 finalists from 20 differents countries and mountains of chocolat were processed in 100 show pieces. That is the result of 3 days of ‘chocolate madness’.
By the hashtag #WCM2015, partner Berlin followed up on the known social media channels, and provided a truely interactive event amongst visitors and the home audience. During the gala dinner at Les Docks: Cité de la Mode et du Design, the multiple day event knew a ‘grande finale’ and all guests enjoyed an abundant and animated night.
Have a look at the case:
Instagram: hashtag #WCM2015 #salonduchocolat